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LONDON

Experience Design Director and UX Strategist

DIGITAL
DESIGN


DESIGN

EY - Image 1

Hey, I’m Nural Choudhury, a London-based designer with 25 years of experience shaping platforms, services, and systems for global media, technology, and financial brands. I’ve built and scaled international teams, coached leaders, and brought design, product, and technology together to deliver outcomes that serve both businesses and audiences.

Over the years, I’ve worked with organisations of all shapes and sizes—from scrappy startups to global enterprises. Through these diverse experiences, I’ve refined a repeatable, scalable methodology that consistently delivers results, no matter the challenge.

I know it can be tough to see exactly how all the moving pieces fit together from the outside. That’s why I’ve distilled my approach into flexible “packages” so you can pick and choose exactly what you need—whether you’re launching a brand-new product, optimising an existing service, or unifying multiple platforms post-acquisition.